Built in Sydney.
Working across every state.
We're a specialist AI automation studio — based at Level 13, 477 Pitt Street in the Sydney CBD, building practical bots, agents, and back-office automations for Australian small and medium businesses. Local trust. National reach. ROI in the same quarter.
- ✓ Pitt Street HQ
- ✓ Remote across AU
- ✓ APP-aligned, AU-hosted
- ✓ Built for SMB budgets
Where we work
HQ Sydney · Live across AUWho we are
A specialist studio — not an enterprise consultancy rebadged.
Most AI consultancies are built for enterprise budgets and enterprise timelines. We're not. We're a small, opinionated team based in central Sydney, focused exclusively on Australian SMBs — tradies, clinics, agencies, retailers, manufacturers, accountants, and the businesses that quietly run the country.
Our work is shipped, not strategised — every engagement leaves something operational behind. A bot that takes weekend bookings. A pipeline that drafts your contracts. An assistant that drains your inbox. Live in weeks, not quarters. Priced for businesses, not boards.
What we believe
Four non-negotiables.
ROI in the same quarter
If you can't see the return inside 90 days, we built the wrong thing. We pick the highest-ROI workflow first — and pay back the build before we scale.
You own the work
Code, prompts, knowledge bases, integrations — all yours. We can host or hand it over fully. No vendor lock-in, ever.
Honest scoping
Fixed-price audits. Fixed-price builds. No "agency time-and-materials" surprises. If we don't think a project is worth doing, we say so.
Australia-hosted, APP-aligned
Customer data stays in-region where it should. APP-aligned by default. Signed confidentiality agreements before the first conversation.
By the numbers
Built to ship. Measured to prove it.
2–6w
typical time from kick-off to a working automation in production.
8
core industries we specialise in — every workflow trade-tuned.
100%
code + prompts + data ownership stays with you.
~$3.6k
average monthly saving vs. a part-time hire to do the same work.
Illustrative · Based on typical SMB engagements
How we work
From a 30-minute call to a working system.
We use a four-step engagement model so you always know what's next, what it costs, and what you're getting.
Talk
Discovery call. No deck, no pitch — a real-fit check on whether AI automation can help your business.
Audit
Workflow mapping. We deliver a costed roadmap — which workflows to automate, how, and the expected ROI per workflow.
Build
Bots, agents, and automations built and shipped. Milestone-priced. You own the work.
Operate
Monitoring, iteration, training. We keep your automation working and tighten it as your business evolves.
Industries we know
Eight industries — deep, not shallow.
We've shipped automations across these verticals enough times to know what works in week one — and what blows up in week six.
Why work with us
Five things you'll notice in week one.
We pick one workflow first
We don't boil the ocean. The first automation has to pay back inside 90 days — that's how we fund the rest of the work.
We ship, not consult
Every audit ends with something operational. Every build ends with running production. No 80-page strategy decks gathering dust.
We speak SMB, not enterprise
Plain language. Real prices. Fixed scope. No "transformation" jargon. No 6-figure minimums.
Australian-hosted by default
Customer data stays in Australia where it should. APP-aligned. NDB-compliant. AU support hours.
You own everything
Code, prompts, integrations, knowledge bases — yours from day one. No lock-in, no hostage data.
We answer the phone
You get a human, fast — not a ticket queue. Project channel in Slack/Teams for real-time iteration.
"Most AI consultancies are built for enterprise budgets and enterprise timelines. We're built for Australian businesses that need to see ROI in the same quarter they engaged us."
Visit us
In the heart of Sydney CBD.
Mid-block on Pitt Street, between Town Hall and Central. Most engagements run remotely — but if you'd rather meet in person, we're a 5-minute walk from either station.
Studio
Level 13, 477 Pitt Street
Sydney NSW 2000, Australia
By appointment — book a free 30-min call first.
Hours
Mon–Fri · 9am–6pm AEST
Discovery calls available outside hours on request.
Registered entity
PHORMIND PTY LTD
- ACN
- 697 679 280
- ABN
- 18 697 679 280
Trading as Australia AI Automation. Registered Australian proprietary company.
Get in touch
Ready to talk?
Book a free 30-minute call.
No deck, no pitch. We use the 30 minutes to understand your business and tell you honestly whether AI automation is the right fix.